The Ladder of Proof is a tool for Founders to demystify how VC’s make investment decisions. The key is to be aware of your place on the Ladder so you can communicate successfully with each VC you speak with, with each employee you’re recruiting, and each journalist you’re pitching. To see where your startup sits on the Ladder of Proof, visit: http://www.nfx.com/post/ladder-of-proof
Receive NFX essays: https://app.monstercampaigns.com/c/iqldjn59epwocqhbkrwi/